18.10.05

BrandWorks 05



Vamos a isto. É tempo de juntarmos todo o nosso know-how e de começarmos mesmo a fazer qualquer coisa para ajudar as empresas portuguesas a criarem marcas fortes.

A APAP e a Formedia juntaram-se para lançar uma série de iniciativas sob a designação BrandWorks – Promover a construção de marca portuguesas com poder competitivo no mercado global.

O primeiro passo deste programa consistirá na realização de dois seminários, um em Lisboa (25 de Outubro) e outro no Porto (26 de Outubro) com a presença de Wally Olins (uma das maiores sumidades mundiais na matéria) e mais uma série de reputados especialistas nacionais.

Despachem-se: os primeiros 150 inscritos receberão grátis um exemplar da tradução portuguesa do último livro do Olins: A Marca.

Pedidos de informação e inscrições para a Formedia: 21 716 21 92 ou info@formedia.pt.

Passem a palavra.

10 comentários:

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clickbank disse...

Good post

Consumering disse...

Mesmo que eu discorde da opinião generalidade das pessoas que falaram (Ollins inclusivé) a verdade é que houve momentos bem interessantes (especialmente o showman Carlos Coelho).
Só não consigo perceber como é que se consegue ser tão grunho como foi o secretário de estado.
Merecia a pena saber o que pensa sobre o fenómeno quem mais teve a sina de o ver.

clickbank disse...

Man there is alot of comment spam I have noticed. Is there any way to remove it from the blogs?